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Ling Ran: The impact of the new technology at the Paris Motor Show on the automotive industry

December 25, 2022

In a few days, when the domestic Golden Week will usher in the 11th Golden Week, the Paris Auto Show, one of the automotive industry's great years, will also begin. This time, although the Paris Motor Show is still focusing on display brands and technologies, it can be seen from the overall exhibition concept of the auto show that automotive technology has become one of the more important focuses. This aspect reflects the importance of science and technology in the international automotive transformation phase; on the other hand, it is particularly important to create a science and technology system that belongs to automobiles under the impact of automobile manufacturing. For this reason, the automotive technology displayed at the Paris Motor Show is indeed a new focus of great concern for the industry.

It can be seen that the information disclosed at this year's Paris Motor Show is a growing number of applied technologies surrounding automobiles. The advanced parking systems like Ford's new S-MAX, the automotive crash mitigation and braking system based on the radar system of the Volvo X-C90, and the lane control system introduced by Honda Jazz should be the most compelling One of the focuses. What is more noteworthy is that the direction of the new technologies promoted by major auto companies reflects the mainstream trends of today's auto development. Therefore, it is not difficult to see from the automobile basic science and technology promoted by the Paris Motor Show, which has a great influence this time, that systematic development of automobile science and technology should in no way be the pursuit of a certain new phenomenon in form; it is the need for pragmatic and reliable development. The model, which is the most important to the development of the car.

Seeking the New Technology of Automotive Development Needs More Tradition

For automobile science and technology, from the day when there is a car, it is complementary to the development of the car. Whether it is a simple and practical seat belt or a rigorous and complicated assembly system, it can be said that it is an important manifestation of the progress of automotive technology. Although the current automobile development has entered the transition stage of new technologies, the development tradition of automotive science and technology has not changed at all. This is because, without basic science and technology, it means building a building in the desert. There is no foundation for development.

I remember that at the ITS conference held in Detroit earlier this month, General Motors CEO Mary Bola talked about the extension of automotive technology in his speech. In her view, "The technology that was once used in the concept car has been widely used today. It is a fascinating thing, such as adaptive lighting, small-sized high-power engines, alternative energy sources, and light materials. Every detail is a goal that needs continuous improvement. Based on this, R&D personnel still need to continuously expand their imaginations..." This summary attitude to automotive technology not only represents the will of the mainstream manufacturing industry to develop automobiles. To a certain extent, it also set the tone for the rationalization of automotive technology. This is because some kind of impetuous reality seems to influence the rational development of automotive science and technology. Those extraordinary illusions about cars have emerged one after another. Therefore, as countless Tesla and Google are poised to make a comeback, automotive technology is only the practical development of pedaling. It is the most fundamental direction. In addition, Tesla’s products, as compared to GM’s Wolanda and BMW’s i8 electric vehicles, have a lot to offer in terms of their styling and practical technology. gap. Tesla is very easy to see as a result of the use of doctrine; and GM and BMW electric vehicle technology, but it is another way to create. Judging from these two completely different manufacturing phenomena, the development of EVs and the effectiveness of large-scale enterprises such as GM and BMW are the ins and outs of long-term development of automotive development.

Putting Imagery Technology to the Biggest Benefits of Automotive Technology

Judging from the technological highlights displayed at this Paris Motor Show, if you want to correctly follow the road of new technology development for automobiles, apart from following the automotive technology development tradition, you need to pay attention to the details and changes in development. The real people-oriented key. Taking the driverless car launched by Google for a while ago, it is no longer a matter of innovation from a technological point of view. The reason why Google is able to grab the upper hand of civilian use is indeed a reflection of the IT industry’s dare to dare to do something. Characteristics, but also shows that they have a high rate of development of some form, in this regard, General Motors launched SuperGruise assisted driving technology, it is based on reducing the driver's workload introduced by the new technology. The difference is that Google is for the high-profile integration of military technology and civilian popularization of integration, and GM is precisely the constant consideration of this technology's adaptability and degree of application in order to be able to win consumers in different consumer markets. From this, it is not difficult to conclude that the apparent characteristics of automobiles are often not conducive to the long-term development of automobiles.

Probably, it is precisely because of the importance of the foundation for the development of the automobile that if China is to be more conducive to the progress of overall technology in the new transitional period, it will need to establish a basic development-led approach while encouraging innovation and advancing new technologies. The characteristics of the new technology change. Only in this way, the application of new automotive technologies can be better integrated with the content of automobile manufacturing, rather than merely falling on the surface of the product. In particular, when the development of new science and technology becomes increasingly urgent, it will deviate from the development of the technological foundation itself. Even if it is in a fancy, it will not help. Just as when Google wanted to drive without driver, the first question people had was to ask, if the order of domestic traffic is not perfect, what if you suddenly pull out a bicycle? ! Therefore, the new automobile technology can only have a real application when it is more in line with national conditions and more in line with the laws of automobile development!

Objectively speaking, in the process that society has entered the information age, the charm of information itself cannot be resisted by anyone. But it needs to be pointed out that the most fundamental manifestation of science and technology is pragmatism, and it is to help people solve real problems! Therefore, to make cars better serve consumers, we need to have an innovative spirit and better connect with people's needs. As Mary Bola said, the long-term goal of automotive technology has long been The key to people's determination is how to better develop innovation and refine development. Only in this way is the development of cars that are most conducive to consumers.



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